BrightBytes: Delivering Better Outcomes in Education

As educators know, there is certainly no lack of data across each organization. In fact, educators have access to enormous amounts of data, but this data is often housed in a myriad of siloed systems, in countless formats. As more data is captured, educators must effectively integrate, manage, and analyze this ever-growing, complex data to inform decisions and drive learning. Driven by a mission to help educators turn big data into big benefits for students, BrightBytes provides an end-to-end data solution, from data integration to advanced analytics. BrightBytes efficiently unifies education data and combines top research and advanced analytics, delivered across easy-to-understand, intuitive dashboards, so educators can turn big data into big benefits for students. In an industry overwhelmed by DRIP conditions, BrightBytes provides educators across schools, districts, and at the state level, data interoperability and research-driven analysis.

BrightBytes’ value is a result of the two unique, yet complementary data platforms, DataSense™ for data integration, and Clarity® for data analytics. Together, these platforms constitute a first-of-a-kind solution that employs an intricate four step data management cycle that includes effective data integration, advanced research-based analysis, engaging user experience, and actionable insights. The DataSense platform allows education organizations to effectively capture, clean, and integrate disparate data into a centralized location and enables bi-directional flows between applications. Alongside DataSense, the decision support platform, Clarity, allows educators to better understand data and improve student learning outcomes. The platform employs advanced analytics, including machine learning, psychometrics, and predictive analytics to organize and visualize actionable data across research-based frameworks to drive student learning. Each of Clarity’s modules offers insights to address common education challenges, such as integrating technology effectively, graduation and postsecondary enrollment readiness, digital security and privacy, financial transparency, and more.

As a result of this award-winning approach to data management, BrightBytes has earned a reputation as a leader in the industry. Currently in 1 in 5 schools across 47 states, millions of students have experienced the positive impact of BrightBytes. For example, since 2013, West Virginia has improved graduation rates by nearly 5%. Education leaders have attributed much of this improvement to the statewide adoption of the BrightBytes Student Success module, which allows educators to utilize predictive analytics to identify at-risk students earlier and with greater accuracy than previous systems.